How do you make sure that your company can sell itself to the next billion people?

We all know how to get more people to join our online communities.But there's another way to build an audience and make money off your audience, that's to make them buy from you.Here's how to make sure you sell yourself to the masses, even if you don't want to.1.Tell people you have a story to tellIt's easy to get your foot in the door when you tell people that you're a storyteller.In fact, that w...